Build carousels faster

Plan the slideshow before you open the design tool

6 carousel structures with a brief for every slide. Pick an arc, set the length, and write into the shape rather than guessing at it.

  1. Pick the arc. Six structures for different jobs. A listicle and a story fail in different ways.
  2. Set slide count. The plan rebuilds around it. Openings and closings stay fixed; the middle flexes.
  3. Write to the brief. Each slide states its job. Fill those in and the deck holds together.

A counted set of items. The most forgiving structure because each slide stands alone — a reader who drops at slide four still got value.

  1. 1

    Hook

    State the count and the payoff. The number sets the contract.

  2. 2

    Item

    One item, named in the first three words. Detail underneath.

  3. 3

    Item

    Next item. Keep the same shape as the last so the rhythm holds.

  4. 4

    Item

    One item, named in the first three words. Detail underneath.

  5. 5

    Item

    Next item. Keep the same shape as the last so the rhythm holds.

  6. 6

    Pick

    Name the one you would actually choose, and why.

  7. 7

    Close

    One line of what to do next. No hard sell.

Where this goes wrong: Promising a number in the hook and delivering fewer. The count is a contract — under-deliver once and the next carousel gets scrolled.

The 6 structures

Each one suits a different job and fails in a different way. The failure mode is usually the more useful half.

Listicle

A counted set of items. The most forgiving structure because each slide stands alone — a reader who drops at slide four still got value.

4–12 slides · best at 7

Comparison

Two options weighed against each other. Works when the reader is already choosing and wants the decision narrowed, not widened.

4–10 slides · best at 6

How-to

A sequence the reader can repeat. The only structure where slide order is load-bearing — steps out of order are worse than no steps.

4–10 slides · best at 6

Story

A single narrative across slides. Highest completion rate when it works because each slide owes the next — and the highest drop-off when the middle sags.

5–10 slides · best at 7

Myth-bust

Named beliefs, taken apart one at a time. Structurally a listicle with conflict, which buys more attention per slide.

4–10 slides · best at 6

Teardown

One example examined closely. Narrow by design — fewer readers, but the ones who stay convert hardest.

5–10 slides · best at 7

Full structure reference →

Structure before design

A slideshow fails in its arc more often than its fonts. Plan the slide jobs first, then open Canva.

No invented specs

Slide limits and dimensions change without notice. We cover craft — what each slide must accomplish.

Browser-native planner

The planner runs locally. No account, no API call, nothing leaves the page.

Tool guides

Once the structure is settled, the question is what builds and schedules it. We compared the options.

Frequently asked questions

Why are there no slide limits here?

Platform limits change without notice. We cover what each slide must accomplish — check the platform's own docs for current numbers.

Is this generated by AI?

The planner is plain JavaScript assembling hand-written structures. Nothing is sent to a server.

Can I use this for LinkedIn or Instagram carousels?

The structures transfer across slide-based formats. Platform mechanics differ; the slide jobs do not.

Planning is the free part. ShowsFarm renders the slides and publishes the carousel, and pays for this site. Build carousels faster →